July, 2019
This is a joint project between Legacy Tourism Group and RC Strategies.
The project focus is to complete a study of existing and potential access points and recreational opportunities on the Peace River between the BC/Alberta border and the town of Peace River.
Spanning nearly 230km from the BC Border to the Town of Peace River, the Peace River is a popular year-round recreation and tourism resource. The river is enjoyed by jet boaters, paddlers, fishermen, hunters, wildlife watchers, water goers and many others. The river is identified as a novice river, with good leadership, and can take anywhere from ½ to 7 days depending on the mode of travel and the length of trip desired. As a major fur trade route and traditional territory for local indigenous communities, the river is steeped in fascinating history that can greatly elevate the visitor experience.
In addition to the river itself, there are many adjacent or nearby recreation and tourism attractions that can be integrated with the river to further enhance the visitor experience, extend visitor length of stay and elevate the benefits to local communities from the river. Though the river is recognized as a strong recreation and tourism asset, the Peace Valley Conservation Recreation and Tourism Society (PVCRTS) recognizes that its full potential has yet to be realized.